Meet the Founders: Anna Segrave & Samantha Ward
Welcome to Downtown Barre, Eastern NC's premier infrared heated fitness studio! We’re Anna Segrave and Samantha Ward, the dynamic duo behind this vibrant and inclusive space, where fitness meets community. Since opening our doors in 2012, we’ve been on a mission to create a place where people of all fitness levels can come together to challenge themselves, find inspiration, and discover their best selves. As business partners and long-time friends, we combined our unique skills and backgrounds to bring Downtown Barre to life. Our vision was clear from the start: to create a fitness studio that’s more than just a workout – it's a supportive environment where you can grow, feel empowered, and push beyond your limits.
Anna Segrave
A native of Eastern North Carolina, Anna’s journey into fitness was shaped by her love of advertising and marketing. After earning her degree from UNC Chapel Hill, she worked in the fast-paced world of advertising before discovering her true passion for wellness. In 2010, she met Samantha, and together, they saw an opportunity to merge Anna's business acumen with Samantha's deep-rooted expertise in dance and fitness to open Downtown Barre.
Samantha Ward
Originally from the UK, Samantha’s background as a professional dancer in Italy led her to a teaching career in the UK before she made Morehead City her home in 2009. With years of experience in dance, fitness, and wellness, Samantha’s expertise has been instrumental in shaping the classes and programs at Downtown Barre. Her passion for movement and wellness is contagious, and she’s dedicated to making every class an inspiring and transformative experience for our members.
Our Journey
What started as a vision to bring a unique fitness experience to the Morehead City community has grown into something much bigger. Since 2012, we’ve introduced a variety of classes designed to challenge both the body and the mind, including but not limited to Core Barre™, Bike & Barre, 20/20/20 and Infrared Heated Yoga. Our studio, featuring state-of-the-art infrared heaters, offers a truly innovative fitness experience that helps our clients maximize their results and enhance their well-being.
We’re proud to be a part of Morehead City’s vibrant community, and we’re excited to be expanding Downtown Barre with a second location opening in downtown Greenville, NC, in the Winter of 2025.
Our Mission
At Downtown Barre, our mission is to empower others to be the best versions of themselves. We believe fitness should be accessible, encouraging, and fun. Our classes – from Core Barre™ to Indoor Cycling and Infrared Heated Yoga – are designed to challenge and inspire, helping you unlock your full potential. Whether you’re just starting your fitness journey or are a seasoned athlete, we are here to guide, motivate, and support you every step of the way.
Our Vision
We are building a culture of positivity, growth, and sustainability. Our goal is to be a leading fitness studio, known for our exceptional services, innovative programs, and our ability to ignite lifelong fitness journeys for our members. Together, we are creating a healthier, happier community – one workout at a time. Thank you for choosing Downtown Barre. We can’t wait to see you in class and support you as you become your strongest, healthiest, and happiest self!
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